Selena Gomez, Becky G, and Benny Blanco Just Dropped the Video of the Summer

Benny Blanco has unveiled "Te Olvido (La La)," a cumbia-infused single that marks a notable entry in his forthcoming album, Hermoso, set to release on August 14. The track features the dynamic vocal contributions of Selena Gomez and Becky G, both bringing their distinct styles to this Spanish-language collaboration.

The song’s lyrics focus on themes of romantic uncertainty, with Becky G delivering a chorus that contemplates the status of a relationship and the emotional decisions that follow. Selena Gomez, who has increasingly embraced her Latin roots through prior Spanish-language projects such as 2021’s Revelación, adds her own verse, further highlighting her evolving musical identity.

Accompanying the single is a vibrant music video directed by Stillz, known for his work with prominent Latin artists like Bad Bunny and Rosalia. The visual embraces key elements of Chicano heritage, showcasing cultural symbols such as lowrider cars, marionette dolls, and glittering Lady of Guadalupe statues. The video also features Danny Trejo, an iconic Mexican American actor, who appears participating in a festive street party, including a scene where he breaks a piñata while dancing alongside Becky G.

Benny Blanco, primarily recognized for his influential role in mainstream pop production, has a history of engaging with Latin music. His recent efforts include co-producing Netón Vega’s Delirium album last year, and collaborating on the bilingual hit "I Can’t Get Enough" alongside Tainy, J Balvin, and Selena Gomez in 2019. This new release further exemplifies his commitment to blending diverse musical influences.

"Te Olvido (La La)" stands out not only for its catchy rhythm but also for its cultural resonance. By spotlighting Chicano culture through both sound and imagery, the project connects with a broader movement of Latinx artists who celebrate their heritage within contemporary music.

The collaboration is significant as it unites two prominent Latina artists with a celebrated producer, creating a fusion that appeals to both Spanish-speaking audiences and mainstream pop listeners. It also underscores Selena Gomez’s ongoing exploration of her bilingual artistry and Becky G’s consistent dedication to representing Chicana pride.

Details about the full album Hermoso remain limited, but the release of this single sets a promising tone. As Benny Blanco continues to expand his repertoire, the integration of Latin sounds and cultural motifs may define the upcoming project’s direction.

This release further exemplifies the increasing crossover of Latin music into the global mainstream, highlighting the genre’s versatility and broad appeal. With notable visuals and an infectious beat, "Te Olvido (La La)" is positioned to be a memorable entry in the summer’s musical landscape.